Teaming Up To Promote The Great Save
Aligning with Green Football Weekend in the UK, we are extending the message of tackling football kit wastage in Australia with The PFA. This campaign is all about urging clubs, players and fans to rethink how they dispose unwanted kits - reducing environmental impact and being able to help those in need.
Together, our teams have been collaborating closely to deliver ongoing communication to educate fans in Australia on what circularity can look like in football.
Upcycling kits for players such as Michelle Heyman, Alex Chidiac, Andrew Redmayne and Juan Mata, this playing group has helped advocate the message to a wider audience whilst also inspiring the next generation to make conscious decisions with their unwanted apparel.